As the 2019 Monster Energy NASCAR Cup Series season gets underway in a few short weeks the LFR team has been busy preparing their new Toyota’s for their new drive Matt DiBenedetto.
Today LFR has announced Procore will return to the team as the primary sponsor of the #95 Toyota.
The Carpinteria, California-based company took a chance on leveraging a NASCAR partnership in 2017 with two races aboard the No. 95 entry for the team. Seeing success from the 2018 season, Procore is increasing their program to include 12 races as the primary sponsor with LFR for 2019.2019 brings with it several exciting changes for LFR as the organization transitions to new manufacturing partnerships with Toyota Motor North America (TMNA) and Toyota Racing Development (TRD). The addition of Matt DiBenedetto as the team's new driver, as well as crew chief Mike Wheeler, add to the team's quest to improve upon their racing program.
"Procore is excited to team up with Leavine Family Racing for another year of NASCAR in the 2019 season," said Mark Lyons, the VP of Industry Marketing for Procore. "With a large percentage of the NASCAR fanbase coming from the construction industry this has been an excellent platform for brand exposure. We are really looking forward to all the changes with Toyota, the JGR alliance, and Matt DiBenedetto behind the wheel."
Source: Leavine Family Racing
News, Media, PR, Sponsorship News and Silly Season News/Rumors in NASCAR.